Buyer guide · practical planning

Business Website Project Planning Checklist

Plan a business website with clear goals, content, forms, analytics, SEO, performance, accessibility, security and handover requirements.

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Define the business outcome

Decide whether the site should generate enquiries, explain a service, support clients or sell products.

Prepare launch requirements

  • Content and proof assets
  • Mobile-first layouts
  • Forms and spam controls
  • Analytics and Search Console
  • Canonical URLs, sitemap and robots
  • Accessibility and performance

Keep 3D purposeful

3D and motion should support the message without blocking readable content, mobile usability or crawling.

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